Insights for small business owners.
Practical, no-nonsense advice on web design, SEO, and building an online presence that actually works for your business.
Wix vs a custom website: which is right for your business?
Wix is a legitimate tool. It's also genuinely limiting for service businesses that depend on local search. Here's how to decide which side of that line you're on.
April 11, 2026
Dental website must-haves: what patients check before they book
Patients research dental practices more carefully than almost any other service. Here are the 8 elements that determine whether they book with you or move to the next result.
April 10, 2026
How Long Does a Website Redesign Take?
From 7-day sprints to 6-month agency engagements — here's what actually drives the timeline, and what you can do to move faster.
April 8, 2026
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HVAC website examples: what the best ones do differently
Most HVAC websites look the same and convert the same — poorly. Here's what separates the sites that get calls from the ones that don't, with a checklist you can act on today.
April 6, 2026
How Much Does a Website Redesign Cost in 2026?
Website redesigns range from $200 to $80,000+. Here's exactly what drives those numbers, what each tier buys you, and how to evaluate any quote you receive.
April 4, 2026
7 Signs Your Business Website Needs a Redesign
If your mobile PageSpeed score is below 50, you're embarrassed to share your URL, or your contact form leads have dried up, your website is the problem. Here are seven signs it's time to rebuild.
April 2, 2026
The website audit checklist I use before every redesign
Before we touch a client's site, we run through the same 12-point audit. Here's exactly what we look at — and how you can run it on your own site right now.
March 28, 2026
Modern website platforms vs WordPress for small businesses in 2025
WordPress has dominated small business websites for 20 years. In 2025, there's a better approach for most service businesses — faster, cleaner, and without the maintenance burden.
March 25, 2026
Why your dental practice website is losing you patients
Most dental practice websites were built years ago and haven't been updated since. Here's what that's costing you — and what a modern site actually does differently.
March 22, 2026